Build on Legacy.
Grow Into the Future.

Whether you’re building a flagship location or launching in a high-traffic hub, la Madeleine Bakery & Café offers flexible formats backed by proven systems, strong brand equity, and tailored operational support.

Traditional Café Format

Our full-scale dine-in format delivers the complete la Madeleine experience—French-inspired ambiance, expanded kitchen, and strong To-Go performance across four revenue-generating dayparts.

Support Highlights

  • Dedicated guidance for build-out and kitchen optimization
  • Comprehensive staff training on hospitality and culinary service
  • Proven layout with patio options and proprietary retail

Ideal For: Suburban or lifestyle centers with consistent traffic and larger footprints.

Petite Café Format

Smaller footprint, big potential. Our Petite model is designed for urban infill and non-traditional spaces. It’s a focused, bakery-led concept that keeps operations lean while maximizing off-premise revenue.

Support Highlights

  • Optimized for Grab n’ Go, catering, and light dine-in
  • Simplified kitchen setup with reduced labor needs
  • Lower investment, faster buildout

Ideal For: Dense metro areas, mixed-use developments, and Franchise Partner looking for efficient entry points.

Express Café Format

High-impact, high-efficiency. Our Express model is built for fast-paced environments—airports, hospitals, universities—where speed and convenience drive performance.

Support Highlights

  • Modular design with scalable equipment packages
  • Fast onboarding with targeted crew training
  • Strategic placement support for non-traditional sites

Ideal For: Franchise Partner ready to bring la Madeleine to captive audiences with limited square footage.

Franchise Model Comparison

Explore the key differences between our Traditional, Petite, and Express formats to find the model that best fits your market and goals.

Category Traditional Petite Express
Size Icon Avg. Sq. Ft.
2,800 – 3,500 Avg. 1,800 – 2,500 525 – 1,500
Chart Icon Revenue Channels
Dine-In, To-Go, Retail Grab n’ Go, Catering Grab n’ Go, Dine-In
Helmet Icon Labor Requirements
Full Team Lean Team Streamlined
Building Icon Real Estate Type
Suburban Retail Urban Infill Non-Traditional
Traditional
Size Avg. Sq. Ft.
2,800 – 3,500 Avg.
Chart Revenue Channels
Dine-In, To-Go, Retail
Team Labor Requirements
Full Team
Building Real Estate Type
Suburban Retail
Petite
Size Avg. Sq. Ft.
1,800 – 2,500
Chart Revenue Channels
Grab n’ Go, Catering
Team Labor Requirements
Lean Team
Building Real Estate Type
Urban Infill
Express
Size Avg. Sq. Ft.
525 – 1,500
Chart Revenue Channels
Grab n’ Go, Dine-In
Team Labor Requirements
Streamlined
Building Real Estate Type
Non-Traditional

Our Process

A Step-by-Step Guide to Franchise Partner

Franchise Step Image
1 Pre-Qualification & Application
2 Meeting Candidate in Person
3 Discovery Day
4 Final Qualification
5 Approval Meeting

From Site Selection to Day
One and Beyond

No matter the café format, every Franchise Partner gets the full strength of our corporate team—from LOI through launch. That includes real estate guidance, construction oversight, full-team training, local store marketing playbooks, and ongoing business reviews.

Find the Format That
Works for You

Let’s talk about which café model makes the most sense for your goals, market, and experience. Our team is ready to walk you through the details.

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Franchise Journey

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Do you have prior restaurant management or ownership experience?